The whole wine industry runs on terms and credit, starting with winemakers typically providing 120-180 days on payment, extending downwards through the supply chain. This creates what we call a "trust premium" that each middleman adds on - leaving the winemaker with only ~25% of the wine’s retail value.
Smart contracts enable us to strip out this ‘trust premium’, resulting in increased revenue for winemakers, and value for consumers.
The industry has built epic brands, and enviable brand loyalty, but without direct access to consumers and supply chain data, luxury winemakers miss out on $75 billion annually.
Reach out directly to your customers
Turn wine enthusiasts into your brand ambassadors
Earn royalties on aftermarket trading
Leverage consumption data to increase recurring sales
Get data on where the bottles are and how they’re traded
Drive network effects by providing a fun and simple way for consumers to onboard their friends and family.
Improve DTC outreach by instantly notifying winemakers when a specific label and vintage is opened.
Help identify top collectors, see their relevant profile data, and better target the outreach.
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